So this is pretty creepy/funny. Nowhere on David Berkowitz’s Facebook profile does it say he’s Jewish and yet the above “Hey Jew,” ad popped up on his screen. Being understandably taken aback and curious about how the hell the ad knew his religion, he contacted , Katan Adventures who told him:
“In order to reach Jews who haven’t listed their religion on Facebook (which, by the way, is the vast majority) we run ads in metro areas with large Jewish populations and try to grab their attention with ridiculous lines such as ‘hey jew’ but we obviously get a lot of wasted clicks with this strategy as well. And some angry emails.”
So I guess if you get an ad that’s like “Hey Chinese Guy,” or “Hey Black Lady,” you shouldn’t take offense/be worried. Also, can we just note that the ad says, “Shlep.” How jewish of them. Ha ha (It’s Friday evening, I’m delirous). Oy!
(Via Adfreak)
